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‘Treehouse of Horror’ Spoilers; Jack in the Box Meal Easter Eggs and Movie Update 2 days ago    (https://variety.com/author/michael-schneider/) See All         (index.html#article-comments)   (https://www.facebook.com/dialog/share?title=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year&sdk=joey&display=popup&ref=plugin&src=share_button&app_id=278816682243900&href=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/)      (https://twitter.com/intent/post?url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&text=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers%2C%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%25%20From%20Last%20Year&via=variety)      (https://google.com/preferences/source?q=https%3A%2F%2Fvariety.com)      (https://share.flipboard.com/bookmarklet/popout?v=2&url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&title=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year)      (https://pinterest.com/pin/create/link/?url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&description=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year)      (index.html#)       (https://www.tumblr.com/widgets/share/tool/preview?shareSource=legacy&canonicalUrl&url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&posttype=link&title=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year)      (https://www.reddit.com/submit?url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&title=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year)      (https://www.linkedin.com/shareArticle?mini=1&url=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/&title=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year&summary&source=variety)      (whatsapp://send?text=CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year%20-%20https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/)      (mailto:?subject=variety%20:%20CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year&body=https://variety.com/2026/tv/news/vma-ratings-cbs-mtv-most-watched-since-2015-up-last-year-1236877733/%20-%20CBS%20and%20MTV%20VMAs%20Attract%20a%20Combined%208.4%20Million%20Viewers,%20Making%20it%20the%20Most-Watched%20Since%202015%20and%20Up%2051%%20From%20Last%20Year)      (index.html)      (index.html#comments)           (Sabrina Carpenter and Madonna at The 2026 MTV Video Music Awards (VMAs), broadcasting live from the Peacock Theater on Sunday, September 27, 2026 on the CBS Television Network, and streaming live and on demand on Paramount+*. — Photo: Francis Specker/CBS ©2026 CBS Broadcasting, Inc. All Rights Reserved.)   Francis Specker/CBS       The Moon Man still has some life. CBS’ and (https://variety.com/t/mtv/) MTV ‘s coverage of the 2026 MTV (https://variety.com/t/video-music-awards/) Video Music Awards averaged a combined 8.43 million viewers on Sunday night, according to Nielsen Live+same day fast nationals. Those numbers are subject to change once finals are in, but for now that makes it the most-watched (https://variety.com/t/vmas/) VMAs in 11 years (since 2015, when it only ran on MTV) and puts it up 51% vs. last year’s show. The VMAs were likely assisted by an NFL football overrun (which went late until the Baltimore Ravens defeated the Dallas Cowboys), pushing the start time of the VMAs by several minutes (to 7:51 p.m. ET). The show still started at 4:30 p.m. PT inside L.A. Live’s Peacock Theater, but wound up being tape-delayed as a result on CBS.     Related Stories  (https://variety.com/2026/tv/news/rachel-maddow-kill-bury-print-wins-2026-david-carr-award-1236871616/) ("Rachel Maddow" of MS NOW)    (https://variety.com/2026/tv/news/rachel-maddow-kill-bury-print-wins-2026-david-carr-award-1236871616/) Rachel Maddow's ‘Kill. Bury. Print.’ Wins 2026 David Carr Award From Montclair Film Festival     (https://variety.com/2026/film/news/montclair-film-festival-2026-lineup-la-bola-negra-play-rocky-1236874680/) (I Play Rocky)    (https://variety.com/2026/film/news/montclair-film-festival-2026-lineup-la-bola-negra-play-rocky-1236874680/) Montclair Film Festival Sets 2026 Lineup With ‘La Bola Negra,’ ‘I Play Rocky,’ ‘The Debut’ and More (EXCLUSIVE)         That 8.43 million number includes the simulcast on CBS and MTV, as well as an encore on MTV. But in an apples-to-apples comparison, the show last year (on Sept. 7, 2025) also aired on CBS, MTV and encored on MTV — and that telecast brought in 5.60 million viewers. Popular on Variety     In individual network numbers, the CBS telecast averaged 7.61 million viewers, up 52% from last year (5.00 million). MTV’s simulcast averaged 686,000 viewers (up 40% from last year’s 481,000). And the MTV encore brought in 142,000 viewers (up 31% from 108,000 last year). According to CBS, this year repped the best same-day audience for the VMAs since 2015, when the awards show hit a big 12.73 million viewers. In demos, this was the most-watched VMAs in adults 25-54 (3.11 million) since 2019 (3.55 million) and was up +34% from last year (2.32 million). In adults 18-49, the show took in 2.66 million — the best since 2018 (3.02 million) and up 32% from 2025 (2.02 million). And in adults 18-34, the show averaged 1/09 million, the best since 2020 (1.14 million) and up 46% from last year (751,000).      CBS also reported social highlights: 31.1M interactions and 159M video views (up 8% from last year). The 2026 VMAs opened with Madonna — in her first VMAs performance in 23 years — with Sabrina Carpenter and Charli XCX. The show also featured Taylor Swift winning the video of the year award, taking the MTV VMA artist director award and premiering her new music video to “Patient Zero.” Also, Nirvana received the video vanguard award, and tributes were held for Dolly Parton and George Michael. Other performers included GENER8ION, Gunna, Kacey Musgraves, Lisa, Madonna, Raye, Shaboozey, Sienna Spiro, Sombr, Teddy Swims and Yung Lean. Snoop Dogg hosted the 2026 VMAs. Gunpowder & Sky produced the special, while. Van Toffler served as producer. Jesse Ignjatovic of Den of Thieves, Barb Bialkowski and Bruce Gillmer were executive producers alongside Barry Barclay and Floris Bauer. Melanie Block was co-executive producer and Gary Lanvy as co-producer. Snoop Dogg was executive producer alongside producers Sara Ramaker and Jasmin Ratansi. Jen Proctor was executive talent producer.  Read More About: (https://variety.com/t/mtv/) MTV,  (https://variety.com/t/tv-ratings/) TV Ratings,  (https://variety.com/t/video-music-awards/) Video Music Awards,  (https://variety.com/t/vmas/) VMAs     (index.html#article-comments) Jump to Comments      More from Variety   (https://variety.com/2026/film/news/florence-pugh-cornell-university-sexual-assault-case-1236877220/) (HOLLYWOOD, CALIFORNIA - APRIL 28: Florence Pugh attends the World Premiere of Marvel Studios' "Thunderbolts*" at Dolby Theatre in Hollywood, California on April 28, 2025. 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Taylor Swift accepts the Artist Director Honors onstage at 2026 MTV Video Music Awards held at Peacock Theater on September 27, 2026 in Los Angeles, California.)               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