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                    "OXFORD, Miss. (WTVA) \u2013 What could be one of the biggest football weekends this season could mean big business for Oxford.Thousands of fans are expected to pack into the city for the weekend match between the Ole Miss Rebels and the Louisiana State University Tigers, led by former Rebels\u2019 coach Lane Kiffin.Once the teams and fans arrive, money moves through a variety of businesses in Oxford, from hotels to restaurants. In the past, Oxford hotels reported 91 percent occupancy during their 2023 match with LSU.Restaurants are booked up for months.\u201cI think it\u2019s going to be max capacity everywhere in town,\u201d said Oby\u2019s co-owner Ayers Spencer. \u201cWe do a lot of catering for the Grove. We have been booked up since before the season for this weekend. And that usually does not happen.\u201dOxford Mayor Robyn Tannehill said they are expecting about 350,000 in town.\u201cWe know that every hotel room is booked,\u201d Tannehill said. \u201dVrbos, Airbnbs also. It\u2019s interesting because there are so many events going on during the week. So we\u2019re expecting a full-game crowd. A lot of people say, \u2018My goodness, it\u2019s LSU weekend, y\u2019all will make so much money.\u2019 And the community will, in fact, make it. It will be a huge shot in the arm, but we only have the same number of hotel rooms and the same number of seats at tables and restaurants. They can only turn over the same number of times.\u201dFor their 2026 match, Ole Miss and LSU are each undefeated and ranked in the top 10, something that hasn\u2019t happened in this rivalry since 1962.Copyright 2026 WTVA. All rights reserved."
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